Sustainable Tourism

This report details the evolution of Seoul’s efforts since the 1960s to balance all three elements of this critical equation: cultural heritage, sustainable tourism, and urban regeneration. The five case studies in this report provide illustrations of technical and operational best practices, and map out pitfalls and challenges to be avoided. We sincerely hope that readers will find that a keen, balanced understanding of urban development, economic growth, and cultural awareness can be achieved through carefully designed policies and professional management.
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Although World Bank projects in the cultural heritage field are subject to the usual assessments that are applied to any project implementation, little is known about the subsequent performance of these projects in the years post-completion. This study was undertaken to provide some empirical evidence for the economic impacts of cultural heritage investment.
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The World Bank Group (WBG) has long recognized that the restoration and preservationof cultural heritage, urban regeneration, and sustainable tourism can play a vital role in developing countries’ efforts to promote local economic development, accelerate social integration, and alleviate poverty.
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